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ABSTRACT Several writers have argued that New Zealand’s colonial history has thwarted optimal identity development among Māori (Awatere, 1984; Lawson Te-Aho, 1998a; 1998b). In recent decades the view that Māori identity may be restored via enculturation has gained widespread acceptance (Broughton, 1993; Edwards, 1999). Recent research indicates, however, that many Māori perceive their identities in ways that differ from the enculturated ideal (Borrell, 2005; Te Hoe Nuku Roa, 1996; 1999). Relatively little is known of the diverse interpretations that comprise ‘alternative’ Māori identity forms. This thesis aims to contribute to current understandings of Māori identity by exploring identity change across three generations of Māori women. For the purposes of the research, identity was treated as ‘held’ within personal life-stories and transformations were investigated by comparing the life-stories of 35 Māori women from different age groups. Attention was given to the impact of three socio-historical processes on identity: the mass migration of Māori from rural to urban locations after the 1950s, the drive towards Māori assimilation which underpinned Government policy towards Māori until the late 1960s, and the Māori political and cultural renaissance which gathered momentum in New Zealand from the 1970s. Data analyses found participants born prior to urbanisation evaluated their Māori identities positively and this seemed to reflect their isolation from Pākehā and exposure to competent Māori role models during their formative years. Participants aged between 35 and 49 expressed disharmony and tension around their Māori identities which many attributed to their early exposure to negative evaluations of Māori people. ‘Post-renaissance’ Māori, aged between 18 and 35, reported prizing their cultural distinctiveness from a young age and affirmed Māori political, cultural and social equality despite what they perceived as enduring Pākehā prejudice. This interpretation appeared to reflect their early exposure to educational experiences which imparted a sense of cultural pride and a national news media which publicised Māori political activism. Women’s life-stories reveal distinct intergenerational differences, a multiplicity of interpretations of Māori identity not widely articulated in literature, and the need to expand current paradigms of Māori identity to incorporate the individuality of group members.

This chapter considers the link between ethnicity and economic wellbeing for the Māori of New Zealand. In the context of 175 years of colonization, identity and culture remain an important determinant of Māori people’s economic wellbeing. Drawing from diverse strands of literature, the chapter considers the relationship between identity, culture and economic practices for Māori. Empirical research related to Māori identity and economic preferences will be discussed, including a discussion of the link between cultural dimensions (collectivism/individualism) and Māori economic practices. Specific outcomes will be related to different sub-groups of Māori; including a discussion of the impacts of discrimination on Māori who are sole identifiers (i.e. two Māori parents) as opposed to mixed Māori/European. The positive impacts of enculturation for Māori subjective wellbeing will be outlined. Policy implications are also reviewed, particularly suggestions on how to develop appropriately tailored programmes which meet the cultural needs of Māori people.

A diversity of perspectives and wide variety of cultural and social features characterize Māori society and there is no one consensus view held by Māori in relation to gender roles, political orientations, or Māori/government (or state) relations. Both Māori women and men have shared in the struggle to assert Māori resistance to colonial encroachment and one gender cannot be elevated over the other. Moreover, Māori views and perspectives on the different roles of Māori men and women are contested and differ tribally and between individuals. This entry describes aspects of precolonial Māori society that shaped traditional values and discusses key sociohistorical factors shaping gender roles among Māori. A focus on the contribution of Māori women to Māori development and advancement is offered. The relationship between Māori identity, culture, and the New Zealand government (or state) is highlighted throughout.

This article discusses intergenerational transformations in personal identity for New Zealand's indigenous Māori and links these to macro-societal (political, economic and cultural) changes in New Zealand society. Data is drawn from the life stories of 35 Māori women aged 18 to 78. Women born prior to 1950 and raised in traditional Māori communities interpreted Māori identity as related to communal economics, resourcefulness and Māori spiritual beliefs. Those born after 1960, raised in urban (multi-cultural) communities struggled to form a positive sense of being Māori during their formative years and reported ‘dislocation’ from their Māori identities as adults. Those born after the 1970s expressed strong political views that reflected their early exposure to affirmative ideologies regarding Māori rights to equality. Marked differences in women's stories highlight the overarching influence of Māori identity politics at a collective level for personal interpretations of what it means to be Māori.

While Māori (the indigenous people of New Zealand) retain a strong collective identity, cultural heterogeneity renders traditional conceptualisations of Māori identity increasingly problematic. To demonstrate the diverse ways Māori define and express their own identities, this article reports research that uses life-story interviews to explore personal perceptions of identity among 35 Māori women ages 18–75. Content analysis revealed traditional cultural factors (particularly whānau/family commitment) were important for identity among all participants, although the expression of these factors differed along with age and background. Older women raised in rural communities expressed family commitment through participating in social and economic activities within their own tribal networks. Younger, urbanised Māori expressed their identities by choosing careers which advanced Māori interests, supporting Māori political aspirations, and forming close relationships with other urban Māori. Life-story excerpts are used to illustrate distinct intergenerational differences in expressions of Māori identity as well as descriptions of “Māoriness,” seldom articulated in literature on the topic. The need to expand current paradigms of Māori identity to incorporate the diversity of group members is emphasised.

New Zealand's indigenous Māori were colonized by the British (now referred to as Pākehā). Scant systematic investigation addresses bicultural/biracial identity for Māori who identify with ethnic groups other than Pākehā. Taking a narrative approach and applying thematic analysis, this paper explores interviews with forty-four Māori Italians, conducted in New Zealand in 2013. We show how Māori Italians negotiate the challenge of constructing positive ethnic identities in a milieu where ethnic hybridity has been defined primarily in relation to the Māori-Pākehā colonial encounter. Focusing on racism and stigma, we demonstrate that Māori Italians run a gauntlet of identity challenges shaped by socio-political contexts. Conversely, Māori Italians draw boundaries between themselves and the dominant Pākehā culture and draw from both Māori and Italian identities to buffer discrimination from Māori, Pākehā, and Italians. Our analysis reveals a multiplicity of interpretations of Māori-Italian identity not yet articulated in social psychology or New Zealand literature.

Māori are the indigenous peoples of New Zealand and are culturally and ethnically diverse. Previous research suggests that Māori who identify jointly as European (New Zealand's dominant group) may have improved employment outcomes, income and levels of education relative to those who identify solely as Māori. However, research exploring the broader constellation of factors linked to multiple versus sole-ethnic affiliation for Māori remains scarce. We examine differences in outcomes for Māori depending upon their single versus multiple ethnic affiliation as Māori, Māori/European, or European (but with Māori ancestry) in a national probability sample (N=1416). Results indicated that people who identified jointly at Māori/European expressed political attitudes more aligned with Europeans. However, while Māori/Europeans may be more aligned with other Europeans in terms of support for mainstream political parties and intergroup attitudes, they remained lower on various indicators of social and economic status. In this latter regard, Māori/Europeans reported outcomes more similar to their sole-Māori counterparts.

Intolerance toward indigenous people is a common feature of colonial societies, and New Zealand is no exception. Despite aspirations of equality, evidence suggests that discrimination toward Māori remains pervasive and may relate to continued inequalities in social, economic, and psychological domains. This article analyzes self-report questionnaire data from 1,790 Māori sampled as part of the New Zealand Attitudes and Values Study. We describe a Bayesian regression model assessing the links between perceived discrimination and 15 social, economic, and psychological indicators of well-being (including health care access, evaluation of own health, job security, self-esteem, life satisfaction, and psychological distress). The model adjusts for relevant covariates (including age, ethnicity, gender, and income). Forty-three percent of the sample reported experiencing either some discrimination or high levels of discrimination. Higher levels of perceived discrimination among Māori were associated with poorer outcomes in every measure, across multiple domains. This study demonstrates that New Zealand’s “bi-cultural” aspirations are far from realized, and should raise concerns for all countries with a history of colonisation. We call for more research on the incidences and impact of various forms of discrimination throughout New Zealand society, specifically in relation to the perpetuation of Māori disadvantage. (PsycInfo Database Record (c) 2020 APA, all rights reserved)

Waitangi Day, New Zealand’s official national day, is often claimed as contentious by commentators and academics. However, research analysing the wider population’s opinions about Waitangi Day are lacking. We address this with two studies using national probability data from the New Zealand Attitudes and Values Study. Most participants supported (51%), rather than opposed (8%), Waitangi Day as a national celebration of biculturalism. Study one indicated that, on average, Pākehā (N = 12390) who opposed Waitangi Day as a bicultural celebration expressed warmer attitudes towards Pākehā but colder attitudes towards Māori. Conversely, support for Waitangi Day as a bicultural celebration among Māori (N = 1928) was, on average, related to warmth towards Māori but uncorrelated with warmth towards Pākehā. Study two assessed whether socio-political attitudes changed in the weeks leading up to, during, and immediately following Waitangi Day in 2015. Contrary to narratives of divisiveness, we failed to detect reliable change in the attitudes of Māori (N = 556) and Pākehā (N = 3203) around Waitangi Day. These findings are inconsistent with anecdotal claims that Waitangi Day may be divisive.

New Zealand is a peaceful nation, but ongoing political tensions and inequities between Māori (the indigenous peoples of New Zealand) and Pākehā (the majority group of Europeans) persist as a result of its colonial history. Identifying ways to redress the enduring legacy of colonialism are therefore of critical importance. Accordingly, this paper examines data from 7017 Māori, as well as 37,233 Pākehā, to examine the impact of regional-level Pākehā warmth towards Māori on Māori support for progressive collective action. Results reveal that Pākehā warmth towards Māori varies markedly across 257 regional wards (regional units created for New Zealand electoral purposes). Moreover, multilevel modelling demonstrates that Pākehā warmth towards Māori at the region-level correlates positively with Māori identity and political efficacy at the individual level which, in turn, both correlate positively with collective action support. Collectively, these results demonstrate the impact of the broader social climate on social change, while identifying a previously-unknown facilitator of collective action support (namely, a broader context of warmth towards structurally disadvantaged groups).

As a colonised peoples, many Māori have engaged in various forms of political resistance. Accordingly, research suggests that socio-political consciousness, which will sometimes involve at least considering protest, is an increasingly important aspect of identifying as Māori. This paper draws on a large, nationally representative sample of Māori (N = 1,977) to examine the links between expressing support for political activism (“activism” being used here synonymously with “protest”) and well-being. Support for political activism includes merely contemplating protesting and voting to support Māori issues, as well as actually signing petitions. Well-being includes selfreported mental health via the Kessler-6 and subjective health. Results show that support for political activism was strongly associated with greater subjective psychological distress and lower subjective health, above and beyond the variance explained by exhaustive demographic factors. This research presents the first empirical data in New Zealand demonstrating the strength of this relationship, and provides a good starting point for further investigation.

Māori, the Indigenous peoples of Aotearoa New Zealand, were formerly colonised by the British from 1840 following the signing of te Tiriti o Waitangi (the Treaty of Waitangi). Māori remain numerically significant in New Zealand and are the second largest ethnic group after Pākehā (New Zealand Europeans). Pre-colonial, traditional Māori society, through collective economic practice, was balanced to protect whakapapa (geological relationships) and natural resources. This balance was key to survival, and cultural practices evolved to maintain this balance. Despite the ongoing impacts of colonisation since the 1800s, Māori have maintained strong cultural values, which manifest in contemporary approaches to business that strive to balance the interests of future and past generations based on a spiritual connection to the natural world. Conscious capitalism, as envisioned by Mackey and Sisodia (2014), describes higher-order principles that align with Māori approaches to business, but their limitation is articulating the role of spirituality in entrepreneurial activity. This chapter extends Mackey and Sisodia’s higher-order tenets drawing on Māori values, primarily, mana (a supernatural force for status in a person, place, or object) and hau (the practice of reciprocal relations) to articulate how spiritual and cultural values shape contemporary Māori business endeavours. To illustrate, we offer a case study of a Māori business, led by one of the authors, which is grappling with tensions between cultural and commercial imperatives.

Indigenous peoples often have a unique and deep connection to the land. However, quantitative research exploring this issue is scarce. The current research investigates cultural variation in environmental regard in New Zealand, where more recent settler groups have questioned the strength of Indigenous environmental regard. Study 1 examined differences in environmental regard held by Indigenous and non-Indigenous ethnic groups in a nationally representative data set, the New Zealand Attitudes and Values Study (N = 9,269). Māori (the Indigenous group) expressed the highest levels of regard for the environment on average, although there was also considerable variance among Māori as a group. Study 2 adopted an emic perspective to investigate which dimensions of Māori identity are related to higher environmental value specifically among Māori (N = 193). Bayesian regression indicated that sociopolitical consciousness—the extent to which participants recognize the importance of and stand up for Māori political rights—was linked with higher environmental regard. Contrary to predictions, belief in Māori spiritual concepts was not linked with increased environmental regard. These findings suggest that Māori tend to value the natural environment more than non-Indigenous New Zealanders at least in part because high environmental regard is central to Māori political consciousness. (PsycInfo Database Record (c) 2020 APA, all rights reserved)

Political struggles are important to the identities of many indigenous peoples. This article examines identity as a predictor of crucial political outcomes—voter turnout, support for protest, and political party support—for Māori, the indigenous peoples of Aotearoa (New Zealand). We analyzed data from a national probability sample of Māori (N = 663) that included a scale of subjective identification with various aspects of Māori identity: the Multidimensional Model of Māori Identity and Cultural Engagement. Use of the scale allowed us to examine the facets of ethnic identity that predict political mobilization for indigenous peoples. As expected, the identity domain relating to political struggle, Socio-Political Consciousness, was positively associated with support for left-wing parties and Māori rights protest but negatively associated with support for the right-wing party. However, Socio-Political Consciousness did not relate to voter turnout. These results demonstrate the importance of ethnic identity as a key predictor of political behaviors for indigenous peoples. (PsycInfo Database Record (c) 2020 APA, all rights reserved)

Objectives: The aim of the current research is to test predictions derived from the rejection-identification model and research on collective action using cross-sectional (Study 1) and longitudinal (Study 2) methods. Specifically, an integration of these 2 literatures suggests that recognition of discrimination can have simultaneous positive relationships with well-being and engagement in collective action via the formation of a strong ingroup identity. Method: We test these predictions in 2 studies using data from a large national probability sample of Māori (the indigenous peoples of New Zealand), collected as part of the New Zealand Attitudes and Values Study (Ns for Study 1 and 2 were 1,981 and 1,373, respectively). Results: Consistent with the extant research, Study 1 showed that perceived discrimination was directly linked with decreased life satisfaction, but indirectly linked with increased life satisfaction through higher levels of ethnic identification. Perceived discrimination was also directly linked with increased support for Māori rights and indirectly linked with increased support for Māori rights through higher levels of ethnic identification. Study 2 replicated these findings using longitudinal data and identified multiple bidirectional paths between perceived discrimination, ethnic identity, well-being, and support for collective action. Conclusion: These findings replicate and extend the rejection-identification model in a novel cultural context by demonstrating via cross-sectional (Study 1) and longitudinal (Study 2) analyses that the recognition of discrimination can both motivate support for political rights and increase well-being by strengthening ingroup identity. (PsycInfo Database Record (c) 2020 APA, all rights reserved)